DESCRIPTION: The most popular of a set of videos featuring middle-aged daredevil Courageous Carl Payne as he “takes on” a Hotsy Pressure Washer. To see all of Hotsy’s “Courageous Carl” campaign, go to the Courageous Carl Branded Entertainment page.
CLIENT: Hotsy
PRODUCTION AGENCY: Bestlight Creative
DIRECTION & CO-PRODUCTION: Funnelbox Motion Pictures
CONCEPT, CREATIVE DIRECTION & SCRIPT: Fulford Creative
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Comments
My prediction is the FD ctooprarion will be filing for bankruptcy within 7 years. You can’t over saturate the market like they are and expect to have a viable business. Read any of the financial analysis on the company and its expansion and they all warn investors about their business model, recommendation are that they are short term hold. Their profit margins are very thin because the only products that are really selling are groceries and although their profits grew in the last reporting quarter they missed analyst expectations. The warning signs are there and on the surface they seem ok because the bubble is expanding but the bubble will pop.